Salesforce Marketing Specialist

Job Locations US-PA-Philadelphia
Posted Date 3 years ago(2/21/2018 4:24 PM)
# of Openings
Information Technology


Looking for an opportunity to become an expert in Salesforce??? SoluStaff is actively recruiting a Salesforce Marketing Specialist that will execute marketing campaigns and implement leading edge lead/demand generation programs.  We’re looking for a motivated person with the desire to become an expert in marketing and CRM technology, a keen attention to detail and a commitment to customer service.  The Salesforce Marketing Specialist will manage the integrity of data residing in Salesforce, and streamline and QA all data entering Salesforce.  The ideal candidate will be eager to learn, and impact all aspects of the company.


This is a full-time role, with salary and commission, health benefits, 401k and PTO.


SoluStaff is a full-service IT consulting and staffing solutions provider that delivers experienced consulting services and proven staff augmentation resources to public and private sector organizations throughout the US. 


  • Maintain Salesforce CRM system and develop / execute marketing initiatives
  • Help operationalize and manage marketing programs to support demand generation campaigns
  • Create Email Marketing Campaigns via Salesforce CRM
  • Own day-to-day coordination of Marketing Cloud email campaigns, including planning, asset gathering, building, approvals, scheduling, QA, and execution of test sends and deployments
  • Collaborate with Sales and Recruiting teams to craft marketing messages that help support the IT Service line messaging to the audience segments your campaign targets.
  • Consistently communicate and collaborate with the sales team to obtain feedback on programs
  • Maintain the performance and health of the email campaigns with regard to audience segmentation, content, images, send times, list hygiene, and deliverability
  • Analyze Account, Leads, Contact and Opportunities data to determine marketing strategic and tactical strategies
  • Create Marketing collateral including but not limited to: templates, graphics, emails, marketing brochures and others
  • Work closely with the business team to prepare emails and templates including formatting content and graphics
  • Manage and report on Marketing Campaign performance
  • Manage the integrity and maintenance of data


  • Bachelor’s degree in computer science, technology, or related field
  • Experience with Salesforce CRM
  • Proven success working in a fast-paced, results-oriented environment
  • Strong time management, multi-tasking, follow-through and organizational skills.
  • Experience using Office 365 and MS Office Suite
  • Experience in WordPress is a plus

We Offer:

  • Excellent compensation packages
  • Professional environment with the opportunity for advancement
  • Comprehensive benefits package, medical, 401K, vacation, and holidays


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